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Veganfresh

Scope:

Brand identities, strategy & tonality
Corporate identity
Design systems & guidelines
Graphic design

VEGANFRESH

With over 30 years of experience in the food industry from restaurant, shop and production. Jorgen Fredriksson and Mattias Skoglof started Veganfresh in 2018. They realized that there was a poor selection of vegan ready-made food out in the stores, both for vegans and customers who want to be able to choose one or a couple of meat-free days a week in an easy way. We were hired to take veganfresh further in 2020. New identity, brand platform and package design.

THIS IS VEGANFRESH

Veganfresh prepares a good and tasty plant-based diet without sacrificing either spices or quality of the raw material. From scratch with fresh ingredients and lots of love.

VEGANFRESH

With over 30 years of experience in the food industry from restaurant, shop and production. Jorgen Fredriksson and Mattias Skoglof started Veganfresh in 2018. They realized that there was a poor selection of vegan ready-made food out in the stores, both for vegans and customers who want to be able to choose one or a couple of meat-free days a week in an easy way. We were hired to take veganfresh further in 2020. New identity, brand platform and package design.

THIS IS VEGANFRESH

Veganfresh prepares a good and tasty plant-based diet without sacrificing either spices or quality of the raw material. From scratch with fresh ingredients and lots of love.

TELL ME MORE, TELL ME MORE

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